by Lindsay Brown | Mar 11, 2015 | PPC Advertising
Google AdWords has recently announced two great new features that you can start using immediately: upgraded URLs and dynamic structured snippets. AdWords Upgraded URLs Last week Google announced what they are calling “upgraded URLs” for advertisers. Unlike...
by Lindsay Brown | Mar 4, 2015 | WooCommerce, WordPress
Product shipping classes are a great way to group similar products for shipping. For example, if your store sells a couple of very large, bulky items you may want to put them in their own shipping class with their own unique shipping cost. Grouping these products...
by Lindsay Brown | Mar 2, 2015 | PPC Advertising
According to Google, around 70% of mobile searches call a business directly from search results, prompting the launch of Call-Only AdWords campaigns. Call-Only campaigns are perfect for businesses looking to drive phone calls and not necessarily website traffic. They...
by Lindsay Brown | Feb 3, 2015 | Ecommerce, WooCommerce, WordPress
In WooCommerce you can define shipping flat rates per item, per shipping class, or even per order. We will cover those and some additional options below. WooCommerce Flat Rate Shipping – Getting Started Based on your needs you may want to set a flat rate...
by Lindsay Brown | Feb 2, 2015 | Inbound Marketing
For five years, HubSpot has been producing the State of Inbound Marketing. This guide is part of a survey conducted asking 3,570 respondents on their opinions surrounding the desires, strategies, and results of an inbound marketing campaign. As inbound marketing...