by Lindsay Brown | Jun 2, 2017 | Search Engine Optimization (SEO)
Search engines use links in two important ways: (1) to discover new web pages and (2) to determine how well a link should rank. Links act as the way that search engines crawl the Internet. Without link building, your website could be invisible to search engines. Some...
by Lindsay Brown | Jun 1, 2017 | Public Relations
Chiquita’s brand image comes across as fun and playful, but the company has some dark history. Chiquita’s original name was United Fruits before rebranding and was an extremely powerful business in South America; so powerful that it had great influence over the local...
by Lindsay Brown | May 31, 2017 | HubSpot, Inbound Marketing, Search Engine Optimization (SEO)
In this article, we will be providing instructions for adding a meta description to your HubSpot Blog. What is a Meta Description? A meta description is the text that shows up with your listing in a search results page (like Google). Each page and blog on your...
by Lindsay Brown | May 25, 2017 | Content Marketing
Has your engagement on your online content ever been much lower than expected? While this can be a very saddening moment in any content creator’s life, there is something that can be done to save you from that disappointment in the future. While you can promote your...
by Lindsay Brown | May 16, 2017 | B2B Marketing, Content Marketing, Inbound Marketing
In the great grocery store that is the internet, your content could be the greatest thing since sliced bread. It could be a well-written, topical, informative, and even slightly entertaining blog post, eBook, or infographic that is sure to turn a reader into a lead....
