by Lindsay Brown | Feb 8, 2018 | Content Marketing, Search Engine Optimization (SEO), Website Best Practices
Gone are the days of using Yellow Pages to find local business; that search has moved online. With the ever-increasing importance Google places on local search, marketers will need to up their SEO game, namely within a certain region. We’ll look at on-page local SEO...
by Lindsay Brown | Feb 5, 2018 | Marketing Best Practices, Marketing Consulting
Is marketing becoming too complex or distracting of a task for your employees? Is your company lacking enough staff to cover the many and varied marketing disciplines? There are a number of reasons why hiring a marketing consultant may be necessary for your business....
by Lindsay Brown | Feb 1, 2018 | Email Marketing, Marketing Best Practices
Email marketing. Some may consider this to be old-school already. But we’re here to tell you, it’s alive and well and you should be doing it too. While it may not be the shiny new toy on the shelf, email marketing has a proven track record of consistently working. It...
by Lindsay Brown | Jan 29, 2018 | Web Design, Website Best Practices
Websites today need to be readable, navigable, and usable for a wide-range of people. Accessibility has become an important criteria for marketers to consider when strategizing on website content structure and design. It requires a thoughtful approach to creating...
by Lindsay Brown | Jan 23, 2018 | Content Marketing, Technology Marketing
In 2108, marketing will see its share of new announcements, new products, and new trends. These new, innovative ideas will help us to attract and engage targeted consumers and wider audiences. And guess what — many of these will be in the online video world....
