by Lindsay Brown | May 14, 2018 | Social Media, Technology Marketing
Many companies enjoy a local community setting where they’ve established roots and gotten to know their customers. To ensure their business continues growing, most companies have also harnessed the power of technology to reach even more people online. Some companies...
by Lindsay Brown | May 11, 2018 | PPC Advertising
Let’s take a few minutes and have quick refresher lesson on paid advertisement. Many organizations, probably including you, are using paid search, also known as pay per click (PPC), to get visitors to click through to your site vs. just finding you through SEO. In...
by Lindsay Brown | May 9, 2018 | Technology Marketing
Many companies are developing and implementing a multichannel marketing approach to successfully reach their annual sales goals. Understanding the value of their online presence, marketers have become steadfastly committed to strategies that advance their growing...
by Lindsay Brown | May 7, 2018 | Content Marketing
Since the early days of the internet, everyone, from YouTubers to ordinary people to businesses and beyond, have wanted to create content that resonates with a wide audience and is shared worldwide. As the days of the internet have gone on, there’s more opportunity...
by Lindsay Brown | May 4, 2018 | Search Engine Optimization (SEO)
Back in December, Google increased meta descriptions from 160 characters to 320 characters. Just how will this affect your meta description length? Well, there are plenty of factors to consider. Why did Google do it? Straight from the source, a Google spokesperson...