by Lindsay Brown | Feb 27, 2019 | Advertising, Digital Marketing, Ecommerce, Technology Marketing
Marketers need to begin preparing for WhatsApp advertising. Facebook is all set to start cashing in on the massive popularity of its free messaging application. With 1.5 billion total users and 450 million daily active users worldwide, you had to know it was bound to...
by Lindsay Brown | Feb 19, 2019 | Content Marketing, Marketing Best Practices, Marketing Tactics, Sales Initiatives
After you’ve had your “Aha” moment and created a new product or service, now the hard work begins. As an entrepreneur or product developer you need to attract interest from a potential licensee or investor to garner support for your new product or service. This is...
by Lindsay Brown | Feb 7, 2019 | Content Marketing, Email Marketing, Marketing Strategies, Marketing Tactics, Personalized Marketing
The American Marketing Association’s (AMA) publication, Marketing News, recently included the results of an informal poll that identified four tactics marketers plan to stop using in 2019. Guess what tactic wasn’t on the list? Email marketing. It remains a staple for...
by Lindsay Brown | Feb 2, 2019 | Digital Marketing, Social Media
People are Googling your business. And while this may seem like an obvious statement, it brings up the topic of how your business is being promoted on digital platforms. Marketing has moved fast and furiously into the digital space. It has seen rapid growth and...
by Lindsay Brown | Feb 1, 2019 | Digital Marketing, Search Engine Optimization (SEO)
Are you wondering if it is necessary to hire an SEO consultant in 2019? Regardless of the size of your company, incorporating good SEO tactics can give you a significant advantage over your competition. Small businesses tend not to hire SEO strategists. This is...
