by Lindsay Brown | Jan 20, 2021 | Digital Marketing
While last year certainly had some challenges, it’s important to clear your mind and refocus on the year ahead. Some businesses will indeed seek to pull back and stay self-contained, however, when doing so, the opportunity for growth is lost. Given that digital...
by Lindsay Brown | Jan 19, 2021 | Marketing Strategies, Marketing Tactics
Marketing moves so fast nowadays that even new businesses can be behind the curve. Although there will always be trends that come and go, there tends to be major evolutions in the field of digital marketing that impact every industry’s performance. Knowing which...
by Lindsay Brown | Jan 4, 2021 | Search Engine Optimization (SEO)
Many business owners are aware of the power of SEO. However, SEO is a complex and multi-faceted tool that even specialists sometimes struggle with. This complexity leaves many business owners wondering where they should start and how to set priorities. This...
by Lindsay Brown | Dec 28, 2020 | Marketing Talent
Marketing is a popular and diverse career option for people from all backgrounds. As the world continues to evolve and customer preferences change, marketing is becoming an increasingly diverse practice. These days, you can build a career in everything from SEO and...
by Lindsay Brown | Dec 22, 2020 | Marketing Strategies
Before a customer can engage with you and buy a product or service, they need to be aware of your brand. If no-one knows about your company, you’ll never be able to build a customer base, which is why improving your brand’s visibility is essential for success. To...