by Lindsay Brown | Dec 6, 2021 | Social Media
The COVID-19 pandemic has brought many changes to the marketing world. As a result, many tools have lost their relevance and value. Now, marketers should use innovative approaches in strategizing and gathering feedback from clients. Market Changes Along With Its...
by Lindsay Brown | Dec 2, 2021 | Digital Marketing
A marketing operations team helps drive positive marketing results for a company by implementing and overseeing the technology and processes that a marketing team needs. A marketing professional is in charge of implementing data-driven strategies to improve the...
by Lindsay Brown | Dec 1, 2021 | LinkedIn Marketing
Video ads are special. Great video ads are delightful; with sound, sight, and motion, they can attract an audience’s attention. Brands can use videos on LinkedIn to reach a huge, engaged, and professional audience. With over 740 million members on LinkedIn, it is best...
by Lindsay Brown | Dec 1, 2021 | Digital Marketing
For any law firm, maintaining a credible reputation is of utmost importance. Keeping this in view, a firm must market itself to reach its desired audience without jeopardizing its repute. In the past, traditional means of marketing like broadcast media have worked...
by Lindsay Brown | Nov 30, 2021 | Email Marketing
Email marketing remains the marketing strategy with the highest ROI for both B2B and B2C businesses. Of course, the first step to gaining this ROI is to get your audience to open your emails. Hence, marketers focus on the open rate metric because, without an email...
