by Lindsay Brown | Nov 3, 2012 | Content Marketing, Marketing Definitions, Marketing Strategies
Content marketing is a critical element to marketing firms. There is a lot of hype around the subject, and also varying definitions. This post will share some content marketing definitions from around the web. Then, we will provide 5 content marketing tips and 7...
by Lindsay Brown | Oct 26, 2012 | Content Marketing
Despite the numerous benefits of blogging, the daunting task of creating and managing a blog can be a deterrent. However, blogging can be manageable and extremely effective! This is the second part in a two part series on blogging for success. If you are new to...
by Lindsay Brown | Oct 25, 2012 | Content Marketing
The term blog comes from the combination of the terms, web and log. A blog is defined as a website containing articles, referred to as “blog posts” or blogs”, that highlight subject matter expertise, industry news, or any relevant information to the audience you are...
by Lindsay Brown | Mar 9, 2012 | Content Marketing
You’ve heard it over and over, “Content is King.” And in just the last couple of years, you keep hearing a new term—Content Marketing—as the hottest thing in, well, marketing. So, what’s the big deal? To be honest, quite a bit. Content marketing is getting attention...
